Men and Valentine’s Day

9 Jan

What will YOU choose to put inside your Love Cake delivery?

It is no secret that Valentine’s Day is a hugely popular holiday for us at  And while having a popular product around Valentine’s Day is nothing new for florists and perfume counters, we are somewhat novel because we don’t specialize in gifts for women – we specialize in gifts for men.

Think about it. We’re pretty easy to buy for on Valentine’s Day. Who doesn’t love a dozen roses or a nice bottle of some new perfume?  But buying something for the man in your life? Whoa! Now, that’s a little trickier.

We all know that the way to a man’s heart is through his stomach, and we definitely capitalize on that at our company. But we add a twist. When gals come to purchase their Valentine’s Day gifts, they have a choice when they reach our “romance” page. They can be “nice” (by choosing to send a cookie or candy gift) or they can be “naughty” and send a cookie or candy gift that has one or more slightly naughty extras.

The first year we did this it was such a hoot. You just never know what lurks behind a women’s polite voice. We would get a big chuckle out of the very quiet, almost timid women customers who would place their orders for one of our Love Candy Cakes and when we would ask if they wanted to add any options to the inside (thinking they would say “brownies or cookies” and instead they would answer, “Yes, please add the handcuffs.” Wait, what?

And then there was a little old lady in a retirement community who had not one but two boyfriends that sent love cakes to EACH of her gentlemen friends – fully loaded with all of the naughty extras!

My favorite story, however, is a good lesson for all boyfriends and husbands. First, you have to understand that we begin receiving Valentine orders in January. Now add to that fact that in order to have all the gifts arrive just before or on Valentine’s Day it means that all of the items have to be made within about 5 days time.

This means that we all arrive early, work long days, go home exhausted, drag ourselves out of bed the next day and repeat the process for the full 5 days.

One year, we decided to have a contest. Each designer would come up with a brand new original design and the winner (judged by the number of orders it got) would win a Valentine bonus. That year, one designer came up with the CookiePot design we call The Boy Toy. This particular design won by a complete landslide. Every single employee would have been able to make a Boy Toy that year blindfolded.

It was just after this week that one of the designer’s husbands decided that he’d send a CookiePot to his wife for Valentine’s Day. Not only did the gal not want a CookiePot of any kind (since she had worked all week making them) but he managed to order the Boy Toy winning design which (drum roll) was NOT the design that she had come up with. Talk about double whammy – ouch! So fellas, never (ever) send your girlfriend or wife something that she makes herself, sells or works with on a daily basis.

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

%d bloggers like this: